Friday, January 31, 2020
Internal combustion engine Essay Example for Free
Internal combustion engine Essay From its humble beginnings from in 1885 today the automotive industry is one of the biggest industries today and is one of the worldââ¬â¢s most important economic sectors by revenue. Not only does this industry develops and manufacture but it also markets and sells motor vehicles globally. STEEP Analysis onSocio-cultural Socio-cultural variables such as population, social responsibility, cultural differences, and theinfluence of consumer movement affects directly to the automobile industry. Most of the people concerns the price, mileage, brand of the car, design and style, after salesservice when purchasing a vehicle and depends on what other people think about their vehicle. Age distribution is a factor that directly influence when focusing on sales among population,And should be able to develop segments that able to satisfy different needs of age groups. When purchase vehicles the families are more sensible factor which influence car purchasedecision. Space, safety and budget play a major role. Need to focus on corporate customers since they buy the largest amount of vehicles . Technological Technological factors and innovations, Research development plays a most important role asthey improve standards of driving. Fuel consumption is one of a major problem at the moment, hybrid engines has developed toreduce fuel consumption. Ex: Honda, ToyotaOne of a major requirement of the customer is safety. Seat belts, air bags which protect passengers at a collision, ABS brakes to stop the vehicle in short distance even in icy surfaces. By investing for Research and development and innovating new technologies can gain patentedand boost sales. Technological development is support the driver to control the vehicle more comfortable andeasier.
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